Marketing Funnels

We’re obsessed with conversion, so we design and perfect marketing funnels that get you leads, nurture the relationship, and drive sales. 

well designed marketing funnel is necessary if you want your company’s sales process to run efficiently and be cost-effective. A marketing funnel is made up of several stages through which would-be customers move, starting with awareness, then interest, then evaluation, then commitment, and finally — a sale! The point of a marketing funnel is to remove those who won’t engage with or buy from the brand so that resources can be properly allocated toward those who will perform desirable actions. 


We will work directly with your company to: 

  • Identify the audiences worth targeting at each stage of your marketing funnel 
  • Determine which actions are worth creating marketing funnels for 
  • Craft effective, engaging content to help move potential customers through those funnels 
  • Refine funnels as needed to keep them lean, efficient, and effective 
  • Help test funnels in new, potentially lucrative markets 

What Marketing Funnels Services Do We Offer? 

Expert strategy planning & execution

Thorough analysis of your industry competitors

Consistent strategic updates to reflect changes

ROI measurements & optimization tips

Easy-to-understand explanations of complicated marketing processes

Ongoing campaign tracking & monitoring

Helpful tips and ideas that set you apart

Big-picture recommendations


Do you offer guarantees? 

At Popula, we’re going to build you top-notch marketing funnels. And while we truly believe they will change your business, we cannot offer guarantees on them. 


How does a marketing funnel work? 

It starts with discovery and fact-finding during an initial consultation. From there, we’ll learn more about your company, its goals, its strength, and its weaknesses. We’ll get to know your target audience and look at their buying behaviors. Your competitors’ strategies will also be inspected. Then we’ll take all of this information and consolidate it into a flexible marketing strategy designed to grow your business. 

Little tweaks and adjustments are constantly being made to our clients’ marketing strategies. 


How do you charge? 

Get in touch with us and we can help explain how we charge for this service. 


What makes you different from other marketing funnel agencies? 

Unlike many other agencies out there, we won’t sell you a recycled marketing funnel that looks a whole lot like your top competitors. You can expect from us new ideas about how to build high-performing, value-added marketing funnels that convert would-be customers into brand evangelists. 

Our growth blueprint


Here’s the process we use to generate ROI for our clients: 

1. Friendly chat 

To understand of what your challenges are right now, and what you’ve tried so far, we’ll start out by talking on the phone. This will help us know if we are the right digital marketing agency for you. No hard selling. Promise. 

2. Marketing opportunities analysis 

Further to that, if we think we can help you, Marketing Insights will be put specifically for your company. After running your business through our experienced digital marketing agency analysis, an execution plan will be created which will maximise opportunities for growth and specific KPIs. 

3. Strategy discussion 

We will set up specific, long-term, scalable digital marketing goals which will help us get you as many wins as possible. 

4. Full rollout 

We will introduce our full execution plan while focusing on timely, tactical implementation, and setting up scalable growth opportunites. This will allow you to spend more time on other high impact areas of your business. 

5. Learn and adjust 

To help you get even more wins, our online marketing team will continually monitor your results at every step of the process. 

Can We Help Your Business Grow?